Conversations predict outcomes. Most companies just aren’t listening.
Every call, AI or human, is a signal. Signal connects them to your CRM and usage data, then tells you what to do next. See churn 60 days before it hits a dashboard.
Listen
AI or human, every channel. Signal spots intent shifts, friction, and competitive mentions in real time.
Predict
Signals connect with your CRM, billing, and usage. Churn and expansion surface before any report.
Act
Every prediction comes with a next step. AI handles retention. Humans get expansion. Routing stops being a guess.
The signals hiding in every call
Signal extracts the moments that matter — the cue before a cancel, the objection before a discount ask. Real-time, any channel, any language.
- Intent shifts, friction, competitive mentions, timeline cues
- AI agents and human reps, same graph
- Every channel, every language
One signal is noise. Connected signals are intelligence.
A customer saying "we’re evaluating alternatives" is noise. Add a 40% usage drop and a renewal in 60 days — it’s a high-confidence churn prediction. Signal connects conversations to your CRM, billing, and usage.
- Native connectors for Salesforce, HubSpot, Stripe, usage telemetry (via MCP)
- One signal graph per account, every channel
- No ETL, no data warehouse — live signals
Sentiment Analysis
Last 7 days
See the future in your conversations
A live predictions board ranked by impact. Which accounts are churning, where expansion is forming, what deals are stalling. Updated after every call — not once a quarter.
- Churn predictions with confidence and reasons
- Expansion signals with recommended plays
- Stalled deals and competitive alerts in real time
For the first time, on the same scorecard
Your top rep handles objections at 87. Your AI at 72. Now you know where the gap is — and where to focus. Human vs AI, segment by segment. Not opinion. Data.
- Side-by-side scorecards: accuracy, empathy, resolution, compliance
- By segment and scenario — see where AI wins, where humans do
- Informs routing: for this customer, in this scenario, send who?
- Closes the board debate about AI agent ROI
The needle between AI and human
Signal routes each conversation to AI or human based on signal patterns. Optimized for outcome, not cost. Rules learn from every call.
- Auto-routed by intent, tier, and signal patterns
- Rules adapt from outcomes, not static tables
- Full audit trail on every decision
Every prediction comes with a next step
Not "investigate further" — a specific action. Retention workflow, exec call, CSM review, case study. AI agents execute, or it queues for approval.
- Templates for churn, expansion, stalled deals
- AI agents auto-execute approved actions
- Outcomes feed back into the model
Slack
ActiveReal-time alerts to #ops-alerts channel
Daily digest + critical alerts to team leads
SMS
StandbyP1 critical alerts with on-call rotation
Start listening to your signals.
Every conversation is already telling you what’s next.